Everyone is talking about the power of The Story. Apparently, it’s always been important—marketers and advertisers are now just folding all their weapons under its umbrella. Makes sense.
The thing about stories is they go both forward and backward—from history into the future. Some stories are about vision, goals, and where we hope to be. Others are about where we’ve come from.
This quick synopsis of Hollywood Studio Logos tells the history of what has been. I loved it. Go read all the logo backhistory here.